In Virttaa, a hotel must offer a certain level of upscale features to earn a 5-star rating. These can include saunas and spas, on-site gyms, gourmet restaurants, luxury toiletries, premium bedding and more. What also sets 5-star hotels apart is their guest-focused service. You'll enjoy things like nightly turn-down services, concierge services and in-room massages. Some may also offer extra touches such as welcome gifts.